PDP - Retailer Display

All alcohol products on Thirstie are advertised by licensed retailers who are also responsible for fulfillment. There are options for displaying retailer information.

Option 1 - Pre-select retailer

A retailer is pre-selected by Thirstie via its proprietary retail selection and order routing algorithm

A consumer cannot choose or change a retailer

This option is suggested for brands with limited retail distribution

Option 2 - Present list of retailers

A list of available retailers is presented to a consumer

A consumer can choose a retailer and, therefore, choose the price of a product

This option gives consumers more control over who will be fulfilling their order, leading to higher conversion rates